A. The widely used cosmetic brand MAC launched a new collection last September in collaboration with the infamous fashion brand known as Rodarte.
1.The brand features inspirational colors linked to the cultural aspects of Mexico.
a.) What colors exactly depict Mexico?2. The recent line featured different products including a sheer white lipstick called "Ghost town" and a pink blush named "Quinceañera".
a.) But what exactly was so controversial about the booming brand's new cosmetic line?
II. Body: What caused controversy?
A. Apparently, MAC didn't do such a great job distributing proper names to all of their new products after emitting a frosty pink nail polish as "Juarez".
a.) Juarez? A city in Mexico
b.) Impoverished town that suffers of high rates of rape and murder of countless girls and women.
B. Naming a shade of pink nailpolish "Juarez" emphasizes the extensive cluelessness and insensitivity on behalf of the brand (and the general population).
a.) How many cases go unsolved/uninvestigated
C.MAC further promoted their new link w/a secondary nail polish shade "Factory".
a.) Coincidentally, most of the women and young girls who have been raped and murdered in Juarez have disappeared on their way to or from work at the towns factories.
D. MAC continues to apologize for some of the titles given to their recent products and has consistently been trying to win back offended customers.
E. The line, inspired by Laura and Kate Mulleavy's launched soon after their road trip through the Southwest.
a.) How are road trips often misleading to Juarez?
F. Other??
III. Conclusion: So what??????
A. As a result, MAC planned to donate all profits to women organizations that aid Juarez.
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